A plain-English read on signups, activity, and whether anyone looks stuck.
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Once signed in, this will explain signups, usage, and friction in plain English.
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New signups
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Last 7 days
Analyzed today
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Ran an analysis in current UTC day
Users hitting limits
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Users slowed or blocked today
Backend speed
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Average request latency
Recently joined
Who signed up recently, and whether they're using the app.
What matters right now
A founder-friendly read on growth, engagement, and friction.
People activity
Recent app usage and who appears most engaged.
App activity today (UTC)
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Analyses/uploads in current UTC day
Latest activity
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No recent activity
Total signed-up users
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Firebase Auth users in this environment
Top users by today's API requests
Reliability
Are people getting slowed down or running into quota protection?
Users slowed down
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Hit a temporary slow-down recently
Users blocked
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Reached a cooldown period
Slow users
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Per-user average latency over threshold
Experience health
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No data yet
Admin tools
Lower-frequency admin tasks live here so the overview stays readable.
Use the tabs above for subscribers, release history, and comp access management.
Funnel
Where users drop off between install and purchase. Read the headline below first — it surfaces the biggest leak for the selected window.
Select this tab to load funnel metrics.
Onboarding step breakdown
Per-step viewed → completed rates. The lowest rate is the activation cliff inside onboarding — fix this before reworking the post-onboarding handoff.
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Show full funnel table (every step)Show acquisition by install source
Where users come from. install_source populates per-user on Android via Play Install Referrer; iOS is aggregate-only via Meta Ads Manager + SKAN (these rows show deep-link-attributed iOS users plus all Android).
Engagement
Who's getting value, who's drifting, and where to invest. Cards 1, 2, 5 are unfiltered; install-source filter applies to re-engagement candidates and cohort retention.
Activity segmentation
All known users bucketed by 30-day analysis count. Click a segment to filter top users below.
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Top users by 30-day analyses
Top 50, sortable. Click a row for the full event timeline.
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Re-engagement candidates
Users who showed value early (≥3 analyses in first 14 days) then went silent for ≥21 days.
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Cohort retention
D1 / D7 / D30 return rate per weekly cohort. Cohorts with fewer than 10 signups are greyed out.
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Activation magic number
Retained vs churned users: how many analyses they had by day 1 / 3 / 7 / 14. Requires ≥100 classified users.
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Paid Subscribers
Users who subscribed via App Store or Google Play. Shows the 50 most recent.
0 subscribers
Select this tab to load subscribers.
Release notes
Version history for iOS and Android release docs.
Select a version above.
Friends & Family
Grant unlimited premium to specific email addresses. Revoke anytime. Google Play Billing doesn't support this natively — these grants are enforced by the app's entitlement check.